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Journal of Science, Technology and Innovation Policy

JOSTIP
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Current Issue

Vol. 11 No. 1 (2025): June
					View Vol. 11 No. 1 (2025): June
Published: 2025-06-26

Articles

  • Franchise Brand Perception in Malaysia: An Empirical Analysis of Leadership Engagement and Regulatory Frameworks

    Abdul Razak Yahaya, Eric Balan
    1 - 21
    • pdf
  • The Moderating Role of Regulatory Frameworks in Shaping Franchise Brand Equity: A Conceptual Exploration

    Abdul Razak Yahaya
    22 - 30
    • pdf
  • Evaluating the Impact of Regulatory Frameworks on Franchise Industry Sustainability: Empirical Evidence from Malaysia with International Benchmarking.

    Abdul Razak Yahaya
    31 - 44
    • pdf
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JoSTIP| E-ISSN: 2550-2018 (Online)
Penerbit UTM Press
Universiti Teknlogi Malaysia
81310 UTM Johor Bahru, Johor
MALAYSIA

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