YAHAYA, Abdul Razak. The Moderating Role of Regulatory Frameworks in Shaping Franchise Brand Equity: A Conceptual Exploration. Journal of Science, Technology and Innovation Policy, [S. l.], v. 11, n. 1, p. 22–30, 2025. DOI: 10.11113/jostip.v11n1.156. Disponível em: https://jostip.utm.my/index.php/jostip/article/view/156. Acesso em: 1 jul. 2025.